About the project
Honegger, official representative for Italy of Messe Düsseldorf, was anew official partner of Nautor's Swan, the prestigious Finnish shipyard acquired by Leonardo Ferragamo, for the ideation and realisation of a customized exhibition space of 300 square meters at Boot, a Boat Show in Düsseldorf, where the new Swan 60 RS was premiered at the trade press. The exhibition designa concept by Honegger for Nautor's Swan, and modulated over the years at the most exclusive boat shows and yacht clubs in the world, experiences its biggest extension at the German event: a two-level structure where reception, offices and lounges were located, around to the exhibited yacht, features white slatted walls, flooring covered with natural coloured sisal and wicker furniture. Particular importance was given to the use of video devices to illustrate the fleet and the report of Club Swan events. Boot is one of the most important international trade fairs for nautical sector: during the event, visitors will find yachts, sailboats, dinghies, accessories and water sports, up to the services offered by maritime tourism.